I’m Lena, a UX Researcher with 6+ years of experience based in Regensburg. I strive to create intuitive and data-driven user experiences.
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user interviews • usability testing • surveys • standardized questionnaires (SUS/PSSUQ) • A/B testing • user journeys • personas • user stories
quantitative analysis • (web) analytics • mousetracking • customer analysis • UX KPIs • metrics • success measurement • journey analysis
wireframes • design thinking • prototypes • error handling • concepts • ux writing • workshop methods
From data overload to UX insights: How AI makes Microsoft Clarity scalable: This workflow shows how modern UX research teams can combine Microsoft Clarity and AI technology to generate scalable, data-driven insights - without doubling the team.
When November brings grey skies and cold winds to most of Europe, there's a little corner of Spain's Costa Blanca that offers something special: Alicante, where you can trade your office desk for a sun-drenched balcony and still get all your work done.I spent a week doing exactly that, and it turned out to be the perfect blend of productivity and exploration.
In UX research, standardized questionnaires such as the System Usability Scale (SUS) or the PSSUQ are often the first choice when it comes to measuring the perception of a product. For a current project, however, I deliberately chose the User Experience Questionnaire (UEQ) in order to obtain a more differentiated picture of the user experience and to test the questionnaire myself.
November in Central Europe carries a specific kind of weight. The combination of fog, grey afternoons, and early darkness often leads to a noticeable drop in energy before the first holiday lights provide some relief. Over the past few years, I have developed a personal strategy to proactively counter this seasonal slump: the workation.
Vienna’s UXcon 2025 was a blast! It was packed with fresh ideas, career boosters, and a solid dose of future-gazing, especially concerning AI and the evolving role of the UX professional. If you missed it, no worries—I’ve boiled down the most actionable lessons into this post. Get ready for some honest insights, from tackling usability testing contradictions to becoming the office's next UX influencer!
Understanding user behavior is a cornerstone of User Experience (UX) optimization. In user research, Mousetracking is categorized within the spectrum of quantitative methodologies. This technique involves recording and analyzing the real-world interactions of website visitors on an aggregated level.The data collected includes not only the pages visited but also all clicks, mouse and scroll movements, gestures, and keyboard inputs.